Teamleader

Senior Account-Based Marketing


Role: Senior Account-Based Marketing

Scope: Own how high-value agencies discover, engage with, and choose Teamleader, across every channel, message, and moment that matters

Level: Senior

Language requirement: Fluent English is essential; Dutch and German are a plus

Location: Ghent, Belgium or Amsterdam, the Netherlands

As a Senior ABM Marketeer, you will own how we attract, engage, and grow high-value agency accounts. You’ll combine strategic account thinking, sharp product positioning, and performance-driven execution to build campaigns that create real commercial impact.

You will:

Lead our account-based growth strategy for agency accounts, defining target account approaches, aligning closely with Sales, and building campaigns that move key accounts through the funnel.

Own and optimize paid social performance, bringing 5+ years of experience with LinkedIn and Meta to create targeted campaigns that generate pipeline, strengthen account engagement, and scale what works.

Shape our positioning and messaging by turning customer, market, and competitive insights into compelling narratives, differentiated value propositions, and high-performing campaign angles.

Drive smarter go-to-market decisions through experimentation, performance analysis, and close collaboration with Brand, Data, and Operations to continuously improve targeting, creative, and commercial impact.

You’d be a great fit for this role if you:

Bring strong B2B marketing experience, with 5+ years in growth, ABM, or product marketing, and a proven track record of building campaigns that create measurable pipeline impact, particularly through paid social (LinkedIn and Meta) and account-focused strategies.

Combine strategic thinking with hands-on execution, comfortable owning positioning and messaging while continuously testing, optimizing, and using data to improve performance and sharpen go-to-market decisions.

Thrive in cross-functional environments, partnering effectively with Sales, Product, and Marketing to align strategy, execute with focus, and turn commercial goals into coordinated action.

Communicate with clarity and commercial instinct, understanding how to translate product value into compelling narratives for the right audience, ideally with experience in or strong affinity for agency ecosystems. Fluent English is essential; Dutch and German are a plus.

Gewenste vaardigheden

Digital Marketing Sales CRM SaaS

Over Teamleader

Teamleader is een SaaS scale-up, opgericht in 2012 in Gent, België, en sinds 2022 deel van de Visma Group. Onze missie is eenvoudig: werk makkelijker maken voor kleine en middelgrote bedrijven. Dat doen we met onze kernproducten, Teamleader Focus, een alles-in-één tool voor CRM, projectmanagement en facturatie, en Teamleader One, een intuïtieve e-facturatieoplossing voor zelfstandigen.

Doorheen de jaren hebben we ons ecosysteem verder uitgebreid met strategische overnames, waaronder Teamleader Orbit (2019) om groeiende agencies te ondersteunen, Vectera (2022) om klantgesprekken te stroomlijnen, en Dexxter (2024) om financiële administratie eenvoudiger te maken voor freelancers.

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